New Features added to Ranking Report
As part of our ongoing improvements to all our tools & reports we have added 2 great features to your Search Ranking Report.
Keyword Query Count
For each of your keywords we display the ‘Count’ of the number of searches done by searchers in Google per month.
This data is extracted from the Google AdPlanner tool and is useful to understand the popularity of your keywords and to estimate the traffic opportunity they hold. You can quickly compare the counts for different terms and determine which terms to focus your SEO efforts on.
See Keyword Query Volume Data in Ranking Reports
Localized Keyword Query Counts
We understand that local SEOs and Local businesses want to know how local customers are searching for their business/service.
And this extends to knowing how many queries are being done for each keyword in their Town or City.
If you set a ‘Search Location’ on your report then we use that location as part of our query to Google. So we can provide accurate local query volumes for almost every town & city across the globe.
Converting Zipcodes/Postal codes to Town or City
Google AdPlanner has a database of 85,000 towns and cities that they provide local query volumes for.
We look to match you search location to a town/city in their database.
Unfortunately Google doesn’t recognise zipcodes or postal codes in the AdPlanner tool. So if you use a zip/postcode as the search location in a report we identify the corresponding town/city and grab the query count based on that location. This gives you an idea of the local search volumes and enables you to compare different keywords against each other.
Show/Hide Keyword Query Count to Customers
We have also added the ability for you to show or hide the keyword query counts to your customers.
By default we DO display the counts in both external reports & external PDFs.
But you can hide this data through the ‘Advanced Settings’ of each of your reports.
Available to customers on SEO Pro Plan
This feature is only available to customers on SEO Pro Plan. If you are on single business or multi-business then you will need to upgrade to SEO Pro to view this data.
Source: BrightLocal